Museum Services Program staff conducts and works in partnership with other groups to provide training workshops on a variety of museum topics throughout the state.

National Ranching and Heritage CenterStrategic Planning WorkshopTexas Pharmacy MuseumAudience Development Workshop

The Road to Great Exhibits

Explore effective and affordable uses of technology within exhibits at this series of day-long workshops. Designed to provide the information needed to create impactful exhibits at reasonable costs, participants will learn about available research resources, interpretive writing, and visual storytelling techniques. Using examples from Texas transportation history, hands-on activities will build on each other so that each participant will leave with tangible examples and tools that can be implemented within their own institutions. This workshop series is a collaboration between the Bullock Texas State History Museum, Texas Historical Commission, Texas Department of Transportation, and Texas Association of Museums.

El Paso
Monday, October 7, 8:30 a.m. to 4:00 p.m.
The Centennial Museum and Chihuahuan Desert Gardens
$35, click here to register

Wednesday, October 9, 8:30 a.m. to 4:00 p.m.
Panhandle-Plains Historical Museum
$35, click here to register

Wichita Falls
Friday, October 11, 8:30 a.m. to 4:00 p.m.
Sikes Lake Center at Midwestern State University
$35, click here to register

Monday, November 4, 8:30 a.m. to 4:00 p.m.
C.L. Simon Recreation Center
$35, click here to register

Wednesday, November 6, 8:30 a.m. to 4:00 p.m.
Pioneer Museum
$35, click here to register

San Benito
Friday, November 8, 8:30 a.m. to 4:00 p.m.
San Benito Cultural Heritage Museum
$35, click here to register

Fact Sheet

Museum Services Fact Sheet

The links below are from workshops presented by or in collaboration with Museum Services.

"Understanding Visitors and Audiences" Workshop Resources

Pre-Workshop Assignment
Handouts on Visitors and Audiences
Presentation Slides by Erin McClelland
Articles on Millenials and Gen Z

Real Places Conference 2019 Visitor Research Presentations

Understanding Potential VIsitors and How to Get Them Through the Door by Colleen Dilenschneider
Happy Hours? Fun Runs? How to Successfully Diversify the Visitor Experience by Colleen Dilenschneider


"Writing for Impact" Workshop Resources

"Writing for Impact: Frameworks for Interpretive Writing" by Erin McClelland
Additional Resource List
"Personal Connections and the Great Cosmic Soup"
"A Practical Guide to Personal Connectivity"
"The Neuroscience of Your Brain on Fiction"
Meaningful Interpretation
Clues to a Great Story

"Selecting Strong Imagery for Interpretive Stories" Webinar Resources

"Selecting Strong Imagery for Interpretive Stories" by Erin McClelland
Resource handout

"Diversity, Equity, and Inclusion" Workshop Resources

"Learning to See Clearly: Removing Blindspots from Organizational Behavior" by Chris Taylor
Additional Resources List
Bias Self Evaluation
The Johari Window
Teaching Tolerance
White Supremacy Culture
Implicit Association Test
Incluseum Article

"Becoming a Champion for Museums" Workshop Resources

Presentation Part I: Advocacy Primer
Preservation Part II: Articulating the Case for Change
Preservation Part III: Engaging Diverse Stakeholders to Lead Change
Additional Resources List
Fast Facts: Advocacy & Lobbying
Advocacy Capacity Tool
Articulating the Case for Change: Communications Toolkit
Engaging Diverse Stakeholders to Lead Change--A Worksheet